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The artist and filmmakers made an official announcement for the 2023 show. Photo: Twitter Apple Music
The artist and filmmakers made an official announcement for the 2023 show. Photo: Twitter Apple Music

Rihanna to perform halftime show at the super bowl

The NFL announced that the pop superstar will headline the February show in Arizona.

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The organization issued an official statement where they called the 34-year-old artist a "generational talent." 

"Rihanna is a once-in-a-generation artist who has been a cultural force throughout her career," said Seth Dudowsky, director of music for the NFL.

The singer also made her participation official with a post on her Instagram account, where she posted a textless image showing her hand holding an NFL football.

 

Jay-Z, producer for the NFL of the Super Bowl show through his company Roc Nation, said that "Rihanna is a woman from humble beginnings who has exceeded expectations at every turn. A person born on the small island of Barbados who became one of the most prominent artists ever." 

Next year's show will be the first Super Bowl show sponsored by Apple Music, which has replaced Pepsi as the show's sponsor. 

Likewise, the company tweeted about it with Rihanna's picture and the text "It's on!", referring to the artist's participation on February 12th, 2023 in Arizona. 

 

Rihanna had been away from music for several years, as she was dedicating herself to her cosmetics brand "Fenty Beauty".

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